In this increasingly digital world, to which our magazines adhered years ago, paper is acquiring a new and different value that can give emphasis to special communications. We propose the sponsorship of paper copies of VEDERE Italia to highlight a product launch, a sales campaign or a new sales network. You can choose one or more issues of the magazine and the Italian geographical areas of greatest interest. Quotation on request.
The Italian Opticians’ Directory is available in a customised version both on paper, region by region, and in digital format.
Over 10,500 opticians’ names (including approx. 1,600 belonging to chains and brands and almost 9,000 independent opticians) are constantly updated and for each optician we provide the following details:
• company name
• full address
• telephone
• e-mail (if authorised) and www
• name of the shopping centre in which it may be located
• name of the group or consortium or other form of association with which it is eventually affiliated (if confirmed).
• business details: optics – photo-optics – contact lens fitting centre – contact lens products sales – wholesaler – lens fitting laboratory
• other sales points, if any.
DEM targeted at our databases in Italy and abroad, created on customer projects or programmed by our communications team on a budget basis.
• Targeted media lists
• Constant contact with journalists
• Press releases and press kits
• National, local or international press conferences
• Interviews
• Monitoring and handling spontaneous requests for information from journalists
• Monitoring of specialised press
• Analysis of trade press review
Consulting: Product and institutional communication strategy (analysis, planning, production).
Below the line: Design and creation of coordinated image graphics (product/corporate), folders, visuals, catalogues, packaging studies.
ADV Campaigns: Multimedia/Videoproduction, Design and production of videos, movies, CD-ROMs. Websites and Social Media.